Triquetra Design

Posts Tagged ‘splash pages’

What is a splash page? Well, basically it’s a page that sits between your visitor and your website. Typically it is graced by an “Enter” button. When a visitor comes to your website they have come for a reason. They want to see the content that interested them in the first place. They do not want to be held up while your splash page loads.

This is even more important if your splash page has a pretty, pretty flash intro. Some 40% of website visitors still use dial-up. It’s wrong to assume that everyone has access to high-speed Internet connections. So for many of your visitors you are not only putting a barrier between them and your website but you are expecting them to wait while your masterpiece loads. They won’t. They will go elsewhere. Always remember that there is an alternative to your website and with today’s search engines they’re easy to find.

About the only time you should ever use a splash page is if you are going to present your visitor with unique and USEFUL information prior to entering your website. And that doesn’t mean an “in your face” ad.

Remember, just because you can do something doesn’t mean you should.